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This is basically a "hot-or-not" ranking system based on a picture of potential matches in nearby locations but protects against unwanted contacts.Instead of focusing on questions, How About We prods users to focus on activity by connecting them through shared visions of an ideal date.

In this dimension, OK Cupid offers the best personality matching tool, with more than 3,000 questions that run the gamut from "Are you a dog or cat person? " Users can select how much each question matters to them and the type of response they'd want from a partner, factors that influence the match suggestions.

By contrast, How About We makes matches solely by location and users' definition of an ideal way to spend time together.

Just create a profile through the mobile app and link to a Facebook account.

Users then see photos of potential matches based on location and if two people like each other's photos, a chat window opens facilitating a meet-up.

With almost four out of five singles in America having tried online dating at some point, it's no wonder that the industry is booming.